On March 26th, 2012, filmmaker and National Geographic Explorer-in-Residence James Cameron descended into the Mariana Trench, making the deepest-ever solo dive - with a Rolex watch attached to his submersible.
Rolex watches are symbols of excellence, performance and prestige. Throughout its history, Rolex has pioneered the development of the wristwatch for the modern era.
The company is at the origin of landmark innovations in watchmaking, including the first waterproof wristwatch, the Oyster, and the Perpetual rotor self-winding mechanism.
Today, Rolex is also actively involved in supporting the arts, exploration, sports and the environment through sponsoring and philanthropic programmes.
Rolex enjoys an unrivalled reputation throughout the world for quality and precision in luxury watchmaking.